Jewelry booths just will not go away. Jewelry booth creation could never be easier, with a little help from jewelry making friends involved in another jewelry booth. What is more important, if you want to make a jewelry making business, is how to market your wares at jewelry booths. So, it is very easy. Right? Perhaps, but jewelry booth selling is our subject here.
It really is as simple as that. Making money at jewelry booths is an issue that really must be addressed.
We have all struggled to make good jewelry and then most of us have found them hard to sell. I know, having had a jewelry booth myself. My sister has a great beading business that she runs from home. By the way, she also has three very lively boys to watch over and take care of each and every day.
As I said, jewelry booths are a much misunderstood subject. I’ll get back to my sister shortly, but I must confirm first that anyone can find a good profit doing what they want to do with jewelry making booths. And that is exactly the way it should be for anyone doing something creative with their brains and hands.
Personally, I salute anyone with the passion and enthusiasm to produce something artistic. Many people will ask us jewelry makers exactly what we think we are doing and question whether we are wasting our own time and their time. Jewelry making should never be relegated and persecuted like that.
That’s why jewelry business experts have woken up to how to help jewelry artists and actually bothered to write books about how to set up and run your own jewelry making business. Let me know if you think they are wrong about their ideas, but I truly believe that you will find that they stick in the mind and actually work, time and time again.
All these experts have extensively sold their handcrafted jewelry at countless shows across the States and Europe. Their experience should not be lightly ignored. I don’t necessarily want to argue their corner, but they do have some extremely powerful. Their experience is also very compelling. They have displayed and sold their jewelry making at shows, festivals and fairs all over the place, giving them a wealth of experience.
Such books tend to include pretty much everything they have understood about squeezing the maximum turnover and profits out of an independent online jewelry store and a physical jewelry booth.
One expert Initially tried selling her jewelry at jewelry shows and it wasn’t a particularly successful enterprise. It was incredibly heart-breaking, tiring and led to a general sense of no hope. Fortunately, she persevered and can now expand on the highs and lows of such an experience. More importantly, she can impart, to anyone who cares to know, the things to follow and the things to avoid in a jewelry making business. Experience is not something to be scoffed at.
In spite of her setbacks, this jewelry marketer continued with jewelry booths and found ways of turning a profit. Let me quote her:
It was frustrating to put so much effort into getting ready for a show, and spend an entire day in my booth, and then come home with only a small profit after expenses.
But I didn’t give up. I persevered, trying new things, observing successful artists, and applying the lessons I learned from each show.
Through trial and error I gradually developed a more professional – and far more successful – approach to selling my handcrafted jewelry at shows.
As I began to use and refine my new winning approach, I experienced a big increase in my booth traffic, jewelry sales, and the money I earned at each show.
In a recent juried show of 40 artists, my jewelry booth was unfortunately located on the second floor of the venue, instead of on the main floor where most of the action was (including several other jewelry artists).
But despite my less-than-prime booth location, my sales accounted for 1/8 of the total sales for the entire show.
Now that kind of experience really is dreadful but she and others have plenty of inspirational stuff to show you in practical and sensible language about how you can make a great success out of your own jewelry booth. That is a good beginning.
They can also show you how to start out on jewelry making and how to set up in business. They should touch on issues such as sales taxes, business licenses, insurance, pricing, transactions, profitability, finding the right jewelry shows, presenting your booth to maximum effect, and plenty more.
I would only encourage you to keep going with a jewelry making booth and also to look into how to run an effective jewelry booth by learning from the experiences of others.